You put your user in the center of your design. When you practice user-centric app UX/UI design, you ensure that you develop a product for your audience. Increasing user engagement will bring you closer to being featured. But after you get those installs, you also need to keep your newly acquired users. You can push installs through organic methods such as App Store Optimization and paid strategies like Google App Campaign. One of the factors that show the Play team that your app is gaining popularity is app usage. These are highlighted in the dashboard so you can instantly see what area needs to most improvement and start debugging right away. The main vitals are crash rate, ANR rate, excessive wakeups, and stuck wake locks. In your Google Play Console, there is an Android Vitals dashboard. By getting your app performance to be at 100% or close to it, you increase your chances of being featured in the Play Store. Google does not want to promote apps that will produce consumer frustration or disappointment. Apps that contain too many bugs, consistently lag, or causes other usability problems for the users, will not be featured. Google Play considers app performance when ranking apps. So what can you do to push your app into the spotlight? App Performance Needs to Be at 100% You have to work on app store optimization for Google Play and strategic moves to get to the top spot.

Get Your App or Mobile Game Featured in Google Playīeing featured in Play Store is not pure luck. This reduces the friction users feel when deciding to install your app. It tells Android users that your app is trustworthy and high-quality.

Getting a badge such as “Editor’s Choice,” is hugely beneficial to your app growth. To get your app featured in these sections, you’ll need to develop an app that appeals to the Google Play team.

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